Tutorial: Introduction

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Course Content
Course Summary
Defining Entrepreneurship
Introduction - 00:21
What is an Entrepreneur? - 03:34
Matthew Rolnick Q&A - Define an Entrepreneur - 00:20
Matthew Rolnick Q&A - Qualities of an Entrepreneur - 00:43
Recap - 00:23
The Mindset Required to Succeed as An Entrepreneur - Introduction - 01:20
Matthew Rolnick Q&A - Mindset of an Entrepreneur - 00:30
An Entrepreneur Sees Every Failure As An Opportunity - 00:33
Matthew Rolnick Q&A - Dealing with Failure - 00:47
An Entrepreneur Knows It's Pointless To Complain - 00:32
An Entrepreneur Understands That Discomfort Is a Crucial Factor Of Success - 00:40
Matthew Rolnick Q&A - Stepping out of your Comfort Zone - 00:54
An Entrepreneur Takes Frequent Risks - 00:35
Matthew Rolnick Q&A - Dealing with Risk - 00:42
An Entrepreneur Believes In Their Potential - 00:33
Entrepreneurial Mindset Summary - 00:17
Skills Required to be an Entrepreneur
Introduction - 00:56
Leadership - 00:53
Matthew Rolnick Q&A - Characteristics of a Leader - 00:53
Forward Thinking - 00:47
Flexibility - 00:35
Self-Motivation - 00:42
Matthew Rolnick Q&A - Staying Motivated - 01:14
Consistency - 00:36
Matthew Rolnick Q&A - Being Consistent - 01:05
Making Sales - 00:39
Recap: The Six Skills Needed - 00:13
Embarking on Entrepreneurship
Introduction - 00:29
Matthew Rolnick Q&A - Entrepreneurship vs. Working - 00:28
Embarking on Entrepreneurship - 01:46
Pinpoint A Lucrative Startup Idea - 00:46
Matthew Rolnick Q&A - Gauge Probability of Success - 01:02
Matthew Rolnick Q&A - Choosing a Business Idea - 01:15
Recap of Choosing your Entrepreneurial Idea - 00:19
Think Ahead - 00:27
Do Online Research - 00:37
Zero In On An Evolving Sector - 00:49
Matthew Rolnick Q&A - Evolving Markets - 00:26
Look For an Underserved Market - 00:42
Determining If Your Startup Idea Is Viable - 00:10
Matthew Rolnick Q&A - Viability Testing - 00:44
Do a Small Group Assessment - 00:34
Matthew Rolnick Q&A - Small Group Assessments & Interviews - 00:43
Use a Minimal Viable Product - 01:17
Conduct Interviews - 00:20
Create a Test Market - 00:38
Recap of the Viability of your Idea - 00:12
How to Get Started as an Entrepreneur
Introduction - 00:56
Structure Your Business - 00:44
Decide If Up-skilling Is Necessary - 00:39
Have A Game Plan For Your Business - 00:29
Matthew Rolnick Q&A - Creating a Business Plan 01 - 01:21
Define Your Target Group or Audience - 00:29
Set Up A Network - 00:48
Matthew Rolnick Q&A - How to Network with Prospects - 00:25
Market Your Idea - 00:44
Matthew Rolnick Q&A - Get the Word Out - 01:02
Matthew Rolnick Q&A - Facebook and Google Ads Marketing - 00:46
Incorporate Your Business - 01:21
Matthew Rolnick Q&A - Incorporating a Business - 01:14
Recap: Recommended Steps to Start your Entrepreneurship - 00:17
Securing Funding
Introduction - 00:18
Co-founders - 01:13
Fundraising - 00:27
Recruit Family and Friends - 00:21
Matthew Rolnick Q&A - Investment from Family - 00:46
Matthew Rolnick Q&A - Coping with Lack of Family Support - 00:59
Apply For a Business Loan - 00:42
Matthew Rolnick Q&A - Funding from Banks - 00:31
Crowdfunding Platforms - 00:23
Matthew Rolnick Q&A - Crowd Funding - 00:41
Attract Angel Investors - 00:34
Matthew Rolnick Q&A - Pitching Angel Investors - 00:50
Go After Venture Capital - 00:21
Use A Form of Short-term Cash - 00:26
Go It Alone - 00:36
Matthew Rolnick Q&A - Raising Funds - 01:53
Matthew Rolnick Q&A - Government Grants - 00:37
What's Next? - 00:47
Maintaining Entrepreneurship
Introduction - 00:13
Entrepreneurial Hazards to Avoid - 00:57
Matthew Rolnick Q&A - Five Entrepreneurial Pitfalls to Avoid - 01:14
Having a Vague Focus or Mission - 00:53
Being A People Pleaser - 01:30
Matthew Rolnick Q&A - Asking for Payment - 01:06
Putting Your Revenue Eggs In One Basket - 00:43
Insecurity - 00:40
Matthew Rolnick Q&A - Overcoming Shyness - 01:09
Going It All Alone - 00:51
Becoming Isolated - 00:33
Matthew Rolnick Q&A - Coping with Isolation - 00:50
Making It Personal - 00:49
Having Reservations - 00:44
Neglecting Self-Care - 00:40
Matthew Rolnick Q&A - Maintaining Work-Life Balance - 00:56
Anticipating A Smooth Ride To The Top - 01:11
Recap: Avoiding Entrepreneurial Hazards - 00:29
Course Intro
Introduction - 02:28
Meet Matthew Rolnick
Divisional Sales Manager Role at Groupon - 00:16
Experience at Groupon - 00:15
Valuable Skills at Groupon - 00:22
VP of Sales at Yaymaker - 00:13
Responsibilities at Yaymaker - 01:03
Matthew's Professional Achievements - 01:24
Matthew's Career Goals - 00:37
Matthew's Hobbies and Interests - 00:33

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Entrepreneurship Ft. Matthew Rolnick of Yaymaker

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Introduction

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